Via

Typeface Design

2022

Via is a typographic tribute to my favorite A24 films. The typeface was originally based solely on the A24 logo and its intrinsic design parameters. Other historical typographic references were later consulted, namely an early cut of Broadway from the Hamilton Wood Type catalogue number 38, as well as an assortment of stylized didones used in film posters.

The typeface, while retaining aspects of the logo's strict geometric structure, takes a more organic and optic approach to its curves in an effort to allow for smoother reading.

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